Posts tagged as:

SEO copywriting

InboundWriter Offers Nifty Copywriting For SEO Help

by · October 18, 2011

Copywriting for search engine optimization is one of those tricks of the trade that can result in an almost immediate impact on a company’s digital marketing bottom line. I remember when Flickr went down briefly in the fall of 2009. Rob May, CEO of the then-fledgling startup LifestreamBackup.com which later became the twice-funded Backupify, fired off a blog post on the company’s site focused on winning the search term “Flickr outage” (or similar). With a good headline and some other SEO-friendly tricks incorporated into the copy, the small company’s blog ranked No. 1 for the term within 48 hours.

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An SEO Experiment: Targeting One Keyword

by · April 9, 2010

The more I learn about search engine optimization, the more I want to experiment and play with search. I’ve begun to develop my own opinions and instincts about search as a business driver, some of which I’m sure all the SEO dorks would refute and criticize me for, but nonetheless, I’m better armed as a digital marketing strategist because I’ve taken myself to school on SEO.

70 comments

How To Write For Search Engines Without Knowing SEO

by · February 17, 2010

You want to write smarter web copy to attract better organic search engine results. You want to know how to write blog posts and website copy that is optimized and makes it easier for prospective customers to find you. You want to be a good at SEO copywriting. But the layers of technology knowledge you assume you need are intimidating. So where do you begin?

114 comments