You’ve heard it all before – content marketing essentially is now the SEO service. Every man and his dog is binning their link building strategies, waving goodbye to their brochures and jumping on board the blog bandwagon. Everyone is embracing blogging and content in a big way.
But there hasn’t been much change to your traffic, and you’re just not seeing much of a return. So you stop blogging.
You might have stumbled upon many an abandoned blog in your time, or maybe your own is sitting at the top of your navigation bar gathering dust. So what are you doing wrong?!