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Persistence: The Key to Social Media Strategy

by · April 3, 2009

“After deciding on a course of action, stick to it. This gives your plan the strength of consistency of action.” Gerald Michaelson – Sun Tzu for Success

David Finch

David Finch

In my recent post, “How to Embrace the Process of Social Media” I communicated my ideas, “that the implementation of a social media strategy is a process more then just one or two events.” The engine that keeps that process moving forward is the discipline of being persistent.

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