Social Media Explorer

Explore Coming To Five Cities In 2012

by Jason Falls · December 12, 2011

Social Media Explorer is proud to let you all know that we’ll be bringing a new event to five cities in the U.S. in 2012. Dallas-Fort Worth, Nashville, Minneapolis, Irvine (Calif.) and Portland (Ore.) will host our new signature event, Explore. We developed the event after testing several approaches with our Exploring Social Media Business Summits in 2011. We’ve reshaped what we’re doing based on those learnings and have established Explore as our primary event product.

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Welcome To The New Social Media Explorer!

by Jason Falls · November 21, 2011

We’re excited today to unveil the new Social Media Explorer. Take a look around and see some of the changes to the site and design. And let us know what you think.

Primarily, Aaron Marshall and I wanted to reposition the website to more accurately reflect Social Media Explorer as not just a blog, but an education and information products company. You can see in our new navigation bar up top that we more clearly call out what we do and how we can help customers. There’s even a New Here page that walks people through some questions so we can help get them closer to how we can help them.

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Expanding Social Media Explorer

by Jason Falls · September 5, 2011

This week marks the fourth anniversary of Social Media Explorer, the blog. SME became a consultancy just over two years ago. Today, we enter a new era in what SME is as a company and its mission.

Last Thursday, Social Media Explorer officially acquired TechSMO, the consultancy of Aaron Marshall, another Louisville-based digital marketing consultant. Aaron is now SME’s chief product officer. While not wire-service news in the mergers and acquisitions world, we’re excited about taking Social Media Explorer from a consultancy to a company. And we’ve put some more definition to what we are. See more press release-type info with our release.

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A Flurry Of Activity For Social Media Explorer

by Jason Falls · May 9, 2011

The next three weeks or so are going to be incredibly busy for me. But that normally means I’m going on the road and I get a chance to meet many of you in person, see you again if we’ve already met and perhaps even hang out for a while and have some valuable off-line social networking. Because there’s just so much going on this month, I wanted to spell it all out here and make sure you didn’t miss me if I’m coming to your town.

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The Power of New

by Jason Falls · July 24, 2009

This was going to be a difficult post to write. Then I decided to emphasize the new, not the old.

I set out next week on a new venture. New because a new professional challenge beckoned me. New because a tired mind begged me. New because too many voices, only a few of them my own, demanded it.

Beginning Monday, I am Jason Falls, Principal of Social Media Explorer LLC, a communications consultancy. My services will be available to clients looking for senior level strategy and consultation for their social media, public relations, marketing and communications efforts. I will no longer be officially affiliated with Doe-Anderson, though I will continue to work with them on selected projects and, without hesitation, refer companies to them.