A social media policy is a company’s first line of defense against risk in social media marketing. Shockingly, only one in three companies has a social media policy in place. While I’m sure that the majority of marketing managers and decision-makers who read Social Media Explorer are ahead of the curve, there’s a good chance your company doesn’t have a written policy.
*UPDATE* – eMarketer published a story and research on companies without social networking policies just hours after we went live with this post. 69% of American companies do not have social networking policies for employees.
Social Media is no longer about chatting with your friends. It’s about driving business. This book shows you how it can for yours.




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