Social media has many applications for a business or organization. From complex social networks or online communities connecting factions of a brand’s audience to relatively simple corporate blogs, the environment and tools before us enable businesses, large and small, to connect with consumers in compelling ways not seen before.
We talk a good deal about individual [...]

I have a bone to pick with my social media and marketing brethren. Stop making fun of people because they’re on MySpace. It’s unbecoming and shows that you’re so overwhelmed with your own smarts that you’re stupid. It’s the same smugness some Mac users generate despite the fact their beloved, intuitive machines account for a [...]

Got a Twitter follower this morning called “wewatchnascar” that is interesting. Seems like someone has created this account to foster some race day conversation and debate. Should be fun.
If you’re on Twitter, you can “follow wewatchnascar” or go to twitter.com/wewatchnascar and hit “follow.”
And if you aren’t on Twitter or don’t understand it, watch this:
[youtube]http://www.youtube.com/watch?v=ddO9idmax0o[/youtube]

Sphere: Related [...]

Day one at South by Southwest (SXSW) couldn’t have been more fun or productive. My Flickr set documents some of the happenings. The video below puts the icing on the cake.
Shawn Morton, a/k/a Smorty and proprietor of Profilactic, one of the first and still the best (IMHO) lifestreaming platform on the web, and I boarded [...]

Does your company support your participation in social media? Are you apprehensive about admitting you work there when you comment on blogs, participate in forums or list your workplace or contact information on social networks?
Chances are those of you reading this blog have discussed your social media participation with your employers or you work for [...]