social sharing

One struggle I see marketers dealing with on a consistent basis is driving social traffic back to their websites. A lot of content either performs well on your domain or performs well in the social...read more

The 2011 Alabama tornadoes served up several lessons in the use of social media for good and for the mundane. Ike Pigott explains.

Eric Brown looks at Google+ and it's potential impact on search engine results for businesses.

You know by now I have a pretty solid Twitter strategy. My daily routine, unless travel or real work takes precedent, includes going through the over 400 blogs and websites whose content I subscribe to...read more

We’re starting to see an interesting by-product of cool social media tools emerge: Research pulled from user data. One such effort, a new study released by SocialTwist, makers of the content share widget Tell-A-Friend, reveals...read more