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Society of Professional Journalists

How Journalists Can Leverage Social Media

by · February 26, 2009

Jason Falls

Jason Falls

Last summer I spent a good deal of time researching and preparing a presentation for Blog World & New Media Expo on putting social media in the newsroom. The point was to show media outlets how some were using web 2.0 and social media technologies to expand their online offerings and engage audiences around their news-gathering products. The focus was directed at executives and media outlets as opposed to individual journalists.

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