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sponsored conversations

:en:Seth Godin
Seth Godin – Image via Wikipedia

Seth Godin announced Squidoo’s latest venture this week. Brands in Public is, as I understand it, an aggregation of conversations about certain brands. Godin’s team has apparently developed a nice way to aggregate and parse out relevant conversation about various brands and put them all together in one big page. That’s not all that innovative, but how they’re going about it is eyebrow raising.

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Exploring Sponsored Conversations With IZEA’s Ted Murphy

August 19, 2009

I had the pleasure of connecting with Ted Murphy, CEO of IZEA, the sponsored conversations company, last week. We talked via ooVoo, a video chat software, for an episode of Social Media Explorer TV.

Talking Sponsored Conversations With IZEA’s Ted Murphy from Jason Falls on Vimeo.
Sponsored conversations touches on some controversy because the purists in social [...]

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