Dell is behind a community of environmentally-conscious friends called ReGeneration. They stopped me between sessions at South by Southwest (SXSW) this weekend and asked what I was doing to look out for the environment. Here’s the video. I’m proud to be featured first in a compilation of answers from great folks.
[youtube]http://www.youtube.com/watch?v=eIUoAcGWpgM[/youtube]
Honestly, I’m not doing nearly enough to look out for the environment. None of us are. It might be the single most important thing we all take for granted. So let this community serve as a social media mechanism (tool) that serves as a reminder to us all. Join ReGeneration. Stay up to date with their happenings by subscribing to their RSS feed. If anything, it at least will help remind us more frequently to pay attention to the way we treat Mother Earth.
Social Media is no longer about chatting with your friends. It’s about driving business. This book shows you how it can for yours.
Shawn Morton
If there’s one thing I’ve done well professionally through the years is network. A year ago, no one in the social media space, or among national thought leaders on public relations (the basis of my professional discipline) knew who the hell I was. Two years ago, no one in the Louisville market did. Granted, much of that is because I spent 11 years a sports information director and existed in the parallel college athletics universe, but my experience connecting with people professionally through personal interaction has served me well.




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