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sysomos

Social media monitoring firm Sysomos is launching a free location-based monitoring service today it’s calling FourWhere. The tool mines publicly available Foursquare data (tips) and mashes them up with a Google map of the location you’ve entered. There’s no sign-up or account required. It’s just clever link-bait and enthusiasm-building from one of the emerging players in the social media monitoring market.

My first reaction to this was, “Can’t you just search for a location in Foursquare and get the same thing?” Apparently not. Foursquare seems to offer only the actual location (e.g. – “Toast, Louisville, Ky.”) not the area. (A search for “Louisville, Ky.” produced next to nothing.) If FourWhere provides that, it will be an improvement over what is available.

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Exploring Social Media Monitoring: An Industry Survey

February 24, 2010

You could say the social media monitoring industry has been the single fastest-growing niche in the world of technology over the past three years. As more companies engage in social media, participate in conversations and launch social media initiatives, the demand to monitor what is being said and analyze that data is critical for companies [...]

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Sysomos Adds Facebook Feature To Social Media Monitoring Solution

November 19, 2009

When businesses are looking for social media monitoring services these days, they normally hone in on two or three capabilities. Because Facebook is this year’s blog, monitoring messages on the platform is a big one. While all social media monitoring services have the same access to Facebook data (it’s all dependent upon what Facebook makes [...]

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