Jason Falls

One of the social media tools I get the most use out of yet see the fewest people adopting is social bookmarking. For the purposes of this post, I’m going to refer to Delicious.com quite a bit. Not only is it my social bookmarking mechanism of choice, but it is the one utility essentially geared for just that — bookmarking. Not voting, or front page-getting or popularity contests. Delicious is about a place to store your favorite sites and share them with your friends along that network if you choose.