Posts tagged as:

Tools

10 Better Ideas Than Looking at a Top 10 List for Advice

by Andrew Hanelly · January 10, 2012

Top 10 lists are like new year’s resolutions. They seem great at first, but they quickly make you feel bored, hopeless, and like you’ve wasted your time.

And that’s usually because they are filled with things you know you should do but can’t commit to doing. They’re too aspirational. Too shoot-for-the-moon-y.

Which is why I’ve kept this one bare-bones, tactical, and hopefully useful for you beyond the 4 days it typically takes us to crash and burn through our empty new year promises.

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3 Social Business Tools to Manage Your Customer Relationships

by Adam Helweh · September 24, 2010

You would be hard pressed to find an entrepreneur, business owner, or executive who would not agree that learning how to effectively manage customer relationships is a must if you want to be successful in business. This has been true long before the word “social” was on the tip of everyone’s tongue and is increasingly important due to the hyper-connected world we live in today. As a business owner myself I thrive on being able to build and maintain relationships with not only customers, but also people I may want to work with, refer or hire. Simply having a collection of connections in your address book doesn’t cut it. You need tools to help.

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My Top 5 Social Media Tools of 2008

by David Finch · December 31, 2008

By David Finch

By David Finch

Let’s face it, we’re all looking for that “special” tool or application that will make our job or online experience easier and more productive. Every year there are a list of tools and services that are released to help make this happen. However, the challenge is weeding out what works and what doesn’t.

Over the past year, I’ve added some innovative tools to my social media toolbox. Here are my favorites as well as those that I continue to go back to.

My Top 5 for 2008:

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Blog Catalog Launches Nifty New Search Widget

by Jason Falls · November 11, 2008

It’s easy to get caught up in new sites and technology in the social media space and forget about those that have been around a while. More often than not, those old, trusted friends have continued to innovate and are still developing noteworthy functionality and uses. You just get caught up in the new shiny objects and shrug them off with, “been there, done that,” reactions.

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Calgoo Brings Permission-Based Advertising To Your Calendar

by Jason Falls · October 30, 2008

As if consumers need another place to see ads, a tool called Calgoo is now offering the world’s first in-calendar marketing platform that will essentially put advertiser’s messages for events, sales and so on right there on your calendar. But hold on! While the tone of that sentence might lead you to believe it’s just another spammy thing, look a little farther. The platform is a permission-based, opt-in only program that enables consumers to have better notifications of time-sensitive products or services. While it’s like email marketing, the notices appear on your calendar, so you get notifications like you would appointments.

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Photrade Makes Photography Contests Easy

by Jason Falls · September 22, 2008

Photrade, the Cincinnati, Ohio-based photo sharing and monetization site for photographers of all kinds, has unveiled an interesting tool for users that makes conducting online photo contests easy. With ad-supported or white-label options, Photrade’s contest creation tool is intuitive, easy to use and so easy to set up it takes about two minutes to build it.

Despite the fact I’ve known Andrew Paradeis, Photrade’s CEO, and Krista Neher, their marketing director, for almost a year, and they live just an hour or so up the road in Cincinnati, I caught up with them in Las Vegas at Blog World & New Media Expo to see the tool in action. Neher showed us how it works for an episode of SME-TV.

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LeadVine Is Crowdsourcing For Business Leads

by Jason Falls · September 1, 2008

My friend Ben Thomas is pretty smart. Founder of SalaryScout.com, PoliticalCrunch.com, Macmeter.com and the first true social media group in Louisville — LouisvilleGeekDinner.com — Ben says he likes to, “make stuff.” He makes some pretty good stuff.

LeadVine - Community Generated Sales LeadsA little over a week ago, Ben launched a new venture that puts a social media spin on both generating and responding to business leads. It’s called LeadVine.com and, like most things Ben does, it’s pretty smart.

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Business Websites Just Got Smarter, Cooler With Podcast-Serving Widget

by Jason Falls · August 14, 2008

I’ve been pitched story ideas on about 100 different widgets in the last six months. This widget does that. That widget does this. Rarely do I write about them because few of them do anything different. It’s just the same crap in different mascara. Besides, I’m starting to grow tired of the word, “widget.”

AccuQuote\'s Podcasting WidgetHowever, I found one that not only has a very cool concept, but that launches today on the websites of — get this — mainstream businesses that are pushing third-party content they do not control to their customers, all in the name of a more enriching website experience. (My first question to Susan Bratton, president of Personal Life Media who pitched the idea to me, was, “Can I have your clients have a word or two with some of Doe-Anderson’s clients? Please?)

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MetroMojo Unveils New Features, White Label Solutions

by Jason Falls · August 8, 2008

I spent the morning recently with Keith Ringer and Chuck Burke of MetroMojo.com. The parent company of LouisvilleMojo.com, one of the first, and to my knowledge most successful, local social networks, MetroMojo has repositioned itself as a white label social networking solution. The biggest difference between MetroMojo and others? Proven scale and long-term experience.

With LouisvilleMojo.com hitting 50 million pageviews per month and serving as a sandbox-type test platform for the feature set, clients of MetroMojo’s platform can rest assured features will scale and servers will be able to handle the load. Because of the diversity in feature offerings, an established advertising platform and Mojo’s approach as content enablers, not primary content providers, the solution is custom made for media properties (television and radio stations or newspapers) trying to leap the Web 2.0 hurdle.

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