We live in a new era. One of radical transparency. Wikileaks is exposing state secrets. Facebook is reconditioning us to share more of our selves, even if we don’t want to. Whether it’s making your buying preferences known to fuel smarter advertising delivery systems or leaking war strategies, the global democratization of information is forcing our hand — good or bad — to be one important thing: honest at all costs.
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No Bullshit Social Media
Social Media is no longer about chatting with your friends. It’s about driving business. This book shows you how it can for yours.
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“Jason and Erik are the real deal: They blend heartfelt sincerity with technical know-how and experience. This book gives you a lot to chew on, and if you let it, gives you a serious step up on your competition.”
— Chris Brogan, Best-Selling Author of Trust Agents.
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