tricks

So you’ve read all the social media experts’ blog posts about blogging. You’ve explored the tools and picked your platform. You’ve talked your CEO into participating. You have a good feel from your customers that they would at least come read it once in a while. Now you’re ready to start your corporate blog.

[flickr style="float: left"]photo:202203524[/flickr]Unfortunately, being able to really answer the question of whether or not you are really ready can’t fully be answered until you dive in and do it. Two or three weeks in you’ll probably say to yourself, “Man! I wasn’t ready.” Fortunately for you, I’ve learned through experience with several clients, not to mention my own blog, what those oft-forgotten areas are.

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