Posts tagged as:

Web 2.0

Thank You, Social Media!

by · May 27, 2011

Life is astonishing. Be grateful for every tiny aspect of it!

Social technologies and Web 2.0 applications change us more than we realize. Internet access, connectivity, and social media have changed the landscape of  nearly everything we do.  In the blink of an eye, connections are formed, possibilities become realities, and new relationships are formed.

It’s become almost common that something created  or discovered at breakfast over a scan of a tweetstream can become a “can’t live without” tool by dinnertime.

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10 Tips To Hosting Better Events with Social Media

by · November 4, 2010

Living in the Silicon Valley there are always events to attend. It’s not unusual to spend a day or two a month at a developer’s conference, networking event or a social media marketing summit of some kind. I recently broke my own personal record and attended three conferences in the span of six days. I presented and sat on a panel at the SocialBizWorld conference, attended BizTechDay and then the PayPal X developers conference.

Attending those great events over the last week inspired me to share few ways to use social media to spice up your own events. Read on for the goods.

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A Social Media Primer for Traditional Creatives

by · November 10, 2008

It’s a scary world out there for any traditional advertising creatives who are still waiting for this whole “internet” craze to just go away.  If you have been waiting for this whole “web 2.0/social media bubble” you keep hearing about to pop, and the world to return to the days when people left content creation and design to the professionals, you may have to consider the possibility that it’s gonna be a loooonnng wait. 

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How Web 2.0 Will Change The Law

by · December 13, 2007

Me Twittering the BajaDoug Haslem’s guest article on Media Bullseye, “Social Media and the Changing Nature of Conferences,” is an interesting look into the issue of exclusivity of content in the age of Web 2.0. He offers scenarios and questions concerning our right as citizen journalists, niche network feeders and influencers to report events, meetings, announcements and conferences in domains previously dominated in coverage by traditional media.

I commented on the article, but wanted to open the discussion here as well. Here’s what I had to say:

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Why Advertising Will Not Win The Battle Of Social Media

by · October 29, 2007

Jeremy Pepper’s passionate diatribe, “PR Will Lose Social Media To Advertising Because Of Sex,” raises relevant questions about the future of social media. He indicates advertising and marketing will win the fight for control of this (relatively) new medium, thus saying public relations will lose it. (Jeremy is a PR guy by discipline.)

His catchy headline says social media will be overcome because of sex. The explanation details the meaning — that advertising understands how to make the mundane exciting. Pepper then outlines a plan to save PR, though I think he means to save social media. His first point is education.

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What Does Web 2.0 Mean?

by · October 17, 2007

Translating Web 2.0 to co-workers, friends, bosses and clients can be daunting. Thanks to Ed Lee at Blogging Me/Blogging You and to Marc Evans at MarcEvansTech.com, plus Frank Gruber at Somewhat Frank for directing us to Cultural Anthropologist (there’s a theme beginning if you refer to my last post) Michael Wesch at Kansas State University and his video “Web 2.0 … The Machine is Us/ing Us.”

[youtube]http://www.youtube.com/watch?v=6gmP4nk0EOE[/youtube]

[tags]web 2.0, how-to, video[/tags]

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Could The Future Of Online Networking Be Offline?

by · October 4, 2007

Despite my fear of giving away pertinent insight, this blog post was necessary to prevent by feeble brain from imploding. While discussing the explosion of social media and networking trends of Web 2.0 with a client today, I took pause to think about what Web 3.0 might look like. My vision might actually be Web 4.0 or 5.0, but what I see isn’t what my techno-geek friends probably anticipate.

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