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web stats

How Quantcast Can Help Bloggers And Public Relations

by · January 27, 2009

Jason Falls

Jason Falls

In the second of our short series on free ways to research website traffic, we’re taking a look at Quantcast today. This tool has become one of my favorite places to research websites and blogs as a public relations professional. There are many good things to say about Quantcast and I encourage you to go there, plug in some websites and see what you can see. However, Quantcast has one major drawback: A site owner has to volunteer to be measured by Quantcast, meaning if a blogger doesn’t install the Quantcast code on their site, you’re out of luck. Still, there’s a lot of good, so let’s dive in.

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Flickr Pro Now Has Web Stats

by · December 13, 2007

Measurement geeks should ease up on the caffeine. They won’t need it for a couple days. Flickr Pro users now have access to web metrics on their images. The announcement was made this afternoon on the Flickr blog. Here’s a snapshot of my stats:

My Flickr Stats

The flat line must be prior to their crawlers added to measure. The spike for mine occurred on Nov. 26 when 216 images were viewed. Most of those (and frankly most of my total traffic) is from the images from my experiences with Robby Gordon at the Baja 1000. I’ve typed in a few racing terms in a Flickr search and I’m numbers 1-50 or so. Pretty cool.

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More Evidence: Actual Networking Beats Social Networking Everytime

by · November 30, 2007

Last month I shared some meager website analytics and other influence factors for Social Media Explorer that resulted from the real, live networking opportunity presented at SMX Social Media in New York. My post illustrated the importance of doing the ole’ grip-and-grin and how actual networking is more effective than social networking (which I’m defining as online networking) at building a blog’s success.

My November was highlighted by a fantastic experience networking at Blog World Expo in Las Vegas. There, I was able to network with a wider cadre of bloggers and influencers from around the social media space, talk about my blog and connect with several people I’ve admired and followed over the last few years. The metrics of that networking opportunity again show a considerable jump in the Influence Scorecard for Social Media Explorer.

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