Exploring the World of Social Media from the Inside Out

Stop Making Content That Wastes My Time

by Alex D'Amore |

So two friends are walking out of a movie theater having just seen the latest installment in the Avengers franchise. One friend turns to the other and says “Wow, I can’t believe how great that content was”. The other friend laughs excitedly and replies  “Yeah that content blew my mind!”. Do you see what’s wrong with this picture? Humans aren’t inspired by content they’re inspired by emotion and trust me they can tell the difference.

About the Author

Alex D'Amore

Alex D'Amore is a Senior Editor at Social Media Explorer as well as an Account Manager for Renegade . He travels full time and has lived on the road working remotely for over two years. You can check out his blog or Instagram to follow him on the road. Alex enjoys photography, social psychology, and riding his bike for way too long.