New Sponsors Provide Value For SME Readers

by Jason Falls |

As we told you in a post last month, we’ve begun to experiment with advertising on Social Media Explorer using iSocket. We’re working on a full review for’s learning community, so there’s yet another reason you should consider joining. Our advertising opportunities, however, have brought a couple of new companies and efforts to our attention this month. Since what they’re offering to you through there advertisements are certainly items we consider of value, I wanted to let you know more about them, but also thank these companies for their patronage and support of us and you.

Spredfast, a recurring sponsor of SME, has a handy Social Media Pocket Guide you should download. It includes six ways to use social media for business and even has some ideas on how you can create social media programs for your brand or organization. It’s a free download. All you have to do is share your name, company name and email address. The 40-page guide offers some great ideas on building, managing and measuring your social media program. Download it at SpredFast or click their ad over in the sidebar.

New to SME this week is Age of Marketing, a content and research house that studies the psychology of buying, that has produced a free eBook just for Social Media Explorer readers called, “Marketing To The Prehistoric Mind: How the hot new science of behavioral economics can help you boost your sales.” I’m eating this thing up and am fascinated with the content. Check it out by clicking their ad in the sidebar, or visiting the SME eBook page at Age of Marketing.

Please know that despite the addition of advertising opportunities on Social Media Explorer, my advertising policy has not changed. It states:

Advertising on Social Media Explorer is possible, but under certain considerations. My audience trusts me. I don’t want to lose that trust. Therefore, I don’t accept advertising from products or services that are A) Irrelevant to them or B) Products I wouldn’t use myself.

That won’t change. You trust the information I transmit here to be useful, honest and perhaps even filtered. I will always respect that. If I change my mind, I’ll let you know up front. Your trust means the world to me. Thank you for it and for reading Social Media Explorer.

If your company would like to reach the 80K+ unique visitors that produce 100K+ pageviews each month on, you can see our advertising options here.

About the Author

Jason Falls

Jason Falls is a leading thinker, speaker and strategist in the world of digital marketing and is co-author of two books, No Bullshit Social Media: The All-Business, No-Hype Guide To Social Media Marketing and The Rebel's Guide To Email Marketing. By day, he leads digital strategy for Elasticity, one of the world's most innovative digital marketing and public relations firms. Follow him on Twitter (@JasonFalls).