Content Marketing Basics [INFOGRAPHIC]

Better understand content marketing, the variety of types and best practices.

by Andrea Cook |

With 90% of B2B marketers using content marketing to grow their business today, it would be helpful to examine the variety of content types and understand the best approach for you and your business. Jolina Pettice from TopRank Online Marketing presented some clarity on best practices for today’s B2B marketing and optimization tips for content during Explore in Minneapolis.

This glance and go infographic captures some of the takeaways including the marketing basics of content marketing as part of the Tips-n-Trends Explored where the mind-blowing subject matter presented by some of today’s social media marketing experts shared from the SME’s events are parsed down and passed around.

Feel free to pin it, tweet it, share it and keep it as a tool for you as you continue to explore today’s digital media ventures.

 

If you want to learn awesome stuff like this live and in person, the next Explore is in Orange County, Calif., Oct. 18-19 at the Gothic Moon Studios in Orange. Register now and get $200 off to see great speakers like Peter Kim, Michael Brito, Tom Webster, Nichole Kelly, Tamsen McMahon, Tim Hayden and even Jason Falls! Get the details and register at GoToExplore.co.

Want more glance and go content like this infographic and photos taken from past Explore events? Follow Explore’s board on Pinterest and pin and repin!

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About the Author

Andrea Cook

Andrea Cook is a live media expert who provides key services that grow brands + buzz. With an eye for visual integrity, heart for truth and love for market growth, Andrea blends her role as an art director, editor and publisher in today’s digital, social and mobile media era. Founder and owner of The Midas Center, a consultancy and cowork space and publisher of iHEART Green Media, Andrea is a pioneer, community builder, coach and consultant for hire. Services vary, Live Event Coverage preferred. She can be reached via Twitter @andreacook.