Personal Branding Tips From SME - Social Media Explorer
Personal Branding Tips From SME
Personal Branding Tips From SME
by


This afternoon, I had the pleasure of talking to the American Marketing Association’s Louisville chapter about personal branding. I preceded the presentation by saying that while I suppose it’s true I have built a recognizable personal brand of the past two years or so, I haven’t done so with that intention. My focus has been on evangelizing social media, attracting new clients to Doe-Anderson and growing my connections in the social media world. The fact that I’ve build a personal brand in the process is a nice complimentary result.

As such, I had to put some thought into this presentation, probably moreso than others because it was focused on Personal Branding. I guess my buddy Dan Schawbel doesn’t come cheap. Heh. At the request of the crowd, here’s my presentation. For more, visit Dan’s website here or buy his book, Me 2.0, with the handy Amazon thingy on this page.

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About the Author

Jason Falls
Jason Falls is the founder of Social Media Explorer and one of the most notable and outspoken voices in the social media marketing industry. He is a noted marketing keynote speaker, author of two books and unapologetic bourbon aficionado. He can also be found at JasonFalls.com.
  • Laura R.

    Personal branding is a very interesting topic that is becoming increasingly important for college graduates who have an extensive presence on social media sites (facebook, twitter, linkedin). Check out this news segment where CEO Kris Ruby of Ruby Media Group gave tips college students can use to get rid of evidence of their “crazy college days,” and brand themselves as a young professionals. Link: http://bit.ly/ayNCQu

  • Laura R.

    Personal branding is a very interesting topic that is becoming increasingly important for college graduates who have an extensive presence on social media sites (facebook, twitter, linkedin). Check out this news segment where CEO Kris Ruby of Ruby Media Group gave tips college students can use to get rid of evidence of their “crazy college days,” and brand themselves as a young professionals. Link: http://bit.ly/ayNCQu

  • PersonalBrandMe

    Jason,

    I am from Louisville and know of your companies work. I have just launched PersonalBrandMe.com because I felt more and more others must develop their personal brand or they will become obsolete. Your slide share is great.

    Have a Positive Day,
    Greg

  • huangqin
  • Just learning about some of these techniques….

  • Just learning about some of these techniques….

  • It's well worth the read, Craig. You'll enjoy it.

  • It's well worth the read, Craig. You'll enjoy it.

  • That's a valid concern. I think there's always a time and place for you to be you. Just keep in mind when you're around people on Twitter or Facebook, it's easy for them to snap a pic, post a Tweet and tell the world how “wonderful” you look in that beat up old sweatshirt. It's not a big deal, but something to keep in mind.

  • That's a valid concern. I think there's always a time and place for you to be you. Just keep in mind when you're around people on Twitter or Facebook, it's easy for them to snap a pic, post a Tweet and tell the world how “wonderful” you look in that beat up old sweatshirt. It's not a big deal, but something to keep in mind.

  • I think one of the negatives, for me personally, is the 'always being on'. Sometimes I just want a little autonomy in my life. I want to be able to run to the supermarket in a pair of sweats and a beat up old sweatshirt and not have to worry about who I might run into and so forth. Sometimes I just want a day or a few hours off — to just be. That is just me though.

  • I think one of the negatives, for me personally, is the 'always being on'. Sometimes I just want a little autonomy in my life. I want to be able to run to the supermarket in a pair of sweats and a beat up old sweatshirt and not have to worry about who I might run into and so forth. Sometimes I just want a day or a few hours off — to just be. That is just me though.

  • I think one of the negatives, for me personally, is the 'always being on'. Sometimes I just want a little autonomy in my life. I want to be able to run to the supermarket in a pair of sweats and a beat up old sweatshirt and not have to worry about who I might run into and so forth. Sometimes I just want a day or a few hours off — to just be. That is just me though.

    • That's a valid concern. I think there's always a time and place for you to be you. Just keep in mind when you're around people on Twitter or Facebook, it's easy for them to snap a pic, post a Tweet and tell the world how “wonderful” you look in that beat up old sweatshirt. It's not a big deal, but something to keep in mind.

  • Funny you bring this up now. I have been following Dan's blog for some time now and actually just purchased this book from Amazon a few days ago and am waiting for it to come in the mail.

  • Funny you bring this up now. I have been following Dan's blog for some time now and actually just purchased this book from Amazon a few days ago and am waiting for it to come in the mail.

  • Funny you bring this up now. I have been following Dan's blog for some time now and actually just purchased this book from Amazon a few days ago and am waiting for it to come in the mail.

    • It's well worth the read, Craig. You'll enjoy it.