Building Community For Startups Is Awesome, Inc.

by Jason Falls |

I spoke last Friday at Social Media Club Lexington’s inaugural meeting which was held at a place called Awesome Inc., in downtown Lexington. When I started asking about what Awesome Inc., was, 30 second into the spiel I was hooked. I grabbed Luke Murray and turned on the camera.

Building community around creativity in the technology, business and art sectors is a phenomenal approach. I would be surprised if some angel investors or even some venture capital firms didn’t jump on the opportunity to invest in something like Awesome Inc., in exchange for dibs on the ideas that come out of such a collaboration. Kudos to Luke, Brian Rainey, Nathan Fort and the rest of the folks behind it for bringing such a powerful possibility to life.

For more on Awesome Inc., check them out online.

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About the Author

Jason Falls

Jason Falls is a leading thinker, speaker and strategist in the world of digital marketing and is co-author of two books, No Bullshit Social Media: The All-Business, No-Hype Guide To Social Media Marketing and The Rebel's Guide To Email Marketing. By day, he leads digital strategy for Elasticity, one of the world's most innovative digital marketing and public relations firms. Follow him on Twitter (@JasonFalls).