Social Media Explorer

Home of 2126 hand crafted marketing articles and counting...

by Jay Kelly |

Social Media Requires a Strategy

Understanding where social media has an opportunity to deliver success requires an investment in research and strategy development that is designed to achieve corporate objectives.

About the Author

Jay Kelly

Jay Kelly is the VP of Operations for Social Media Explorer|SME Digital. His background includes finance, visual communications and franchising. He is also Chief of the SME Grammar Police.