Quick 'n Dirty Social Media Monitoring Guide: Intermediate Edition - Social Media Explorer
Quick ‘n Dirty Social Media Monitoring Guide: Intermediate Edition
Quick ‘n Dirty Social Media Monitoring Guide: Intermediate Edition
by
Kat French
Kat French

Since I started contributing to this blog back in June of last year, I’ve had a few posts that seemed to really provide value.  Of those, the Quick n’ Dirty Guide to Social Media Monitoring was the one that got the most traffic, comments, links, and tweets.  

In that post, we discussed how to set up a very basic social media monitoring system that you could implement in about a half hour or less per day, using only free tools like Google Alerts, Delicious, Flickr and YouTube.  We also discussed the importance of simply claiming your brand name and space on sites like Twitter and Facebook’s Pages. 

So let’s say you’ve been cruising along with your social media monitoring system for a while now, and are ready to step things up to the next level.  Maybe you’re an internal marketing guy, and after a month or so of doing this monitoring activity as sort of your own personal pet project, you’re ready to start creating some kind of reporting to show your boss.  Maybe you’re a marketing consultant, and you’re ready to pitch social media monitoring as an official service offering. 

If you’ve been using the techniques from the first Quick ‘n Dirty Guide, you will quickly realize it’s not terribly efficient when it comes to showing someone else your work.  For all it’s simplicity, it’s a very manual process (which is part of what keeps it very manageable).

So this week, let’s take a few minutes to talk about a few tools to help you take your social media monitoring to the next level. 

Fortunately, if you’re still not ready (or don’t have the budget) to shell out the big bucks for a high-end monitoring tool like Radian6, Cymfony or Nielsen Online, there are some free or low-cost tools available.  (There’s also what I’d consider a mid-range tool from ScoutLabs, but Jason has already reviewed it here, and I’ll probably be including it in the Advanced version of this post.)

First, let’s talk about SM2 by Techrigy.  Rather than do a detailed review, I’m going to just hit the highlights.  SM2 is fairly feature-rich even at the “freemium” account level.   You can see not only volume of brand references in social media (including microblogging apps like Twitter), but also drill down deeper into aspects of the data, including author demographic data, sentiment and emotion.  I particularly like the “Theme Graph” that shows up as a tag cloud.  If you’re looking to impress your analytical boss with tons of data, charts and graphs, this may be the tool for you.

Techrigy is also doing a good job of “walking the social media talk” in terms of community-building around its tool, hiring  Connie Bensen as SM2’s online community manager.

Next, let’s talk briefly about Filtrbox.  Filtrbox also has both free and premium accounts.  The interface for Filtrbox is more like Radian6.  You set up keyword searches called “filters” and receive fairly simple reporting back on those filter results.  One nice feature is their “FiltrRank” score, which helps you quickly sort the more visible, influential content from the random ranter.  You can also flag items for follow up, making it a handy workflow tool.  Also, if you’ve been using Google Alerts before now, you can import those searches into Filtrbox (So see? All that effort was not lost!)

Filtrbox sends a “Daily Briefing” email summarizing all the results from your filter search each day.  Depending on the filter and number of results, that can be incredibly convenient, or overwhelming. 

If you’re ready to take your monitoring campaign a step up from Google Alerts and Delicious, I’d recommend you create a free account for both these tools and play around with them.  Experiment a little, and see what results you get.  Depending on your needs, you may find that one or the other works better for where you’re at now.  You may like a particular tool but need the paid version.  Or you may find that both these tools together provide the best solution.  Don’t be intimidated.  You’ve mastered the basics–you can do this. 

Since we’re moving up to the Intermediate level, I should probably note that you may want to check on the Facebook Page and Twitter profile you set up initially.  You may find that a community is forming around your brand, even if you’ve done nothing but claim the space and populate it with a little exclusive content.  If so, add checking those to your weekly activity.  It takes less time than you think, especially if you’re just checking for inappropriate content.

And if your boss just really digs those charts and graphs (but still doesn’t want to spring for a paid tool), check out Icerocket’s Trends tool and Nielsen’s free Blogpulse tool.  You might also find some information there that can help you sell your organization or clients on the value of social media monitoring.

And in case you’re wondering, yes, we’re going to do an Advanced Quick n’ Dirty Guide covering ScoutLabs, Radian6, Cymfony and Nielsen.

About the Author

Kat French
Kat French is the Client Services and Content Manager at SME Digital. An exceptional writer, Kat combines creativity with an agile, get-it-done attitude across a broad range of experience in content strategy, copywriting, community management and social media marketing. She has worked with national brands like Maker's Mark, Daytona Beach Tourism, CafePress and more.
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  • Great recap. Thanks for the insight.

  • hmmm. how about just googling it up?

  • hmmm. how about just googling it up?

  • Pingback: The Advanced Quick ‘n Dirty Guide to Social Media Monitoring | Social Media Explorer()

  • Dialogix is another great social media monitoring tool – it tracks sentiment about particular brands or entire industries, across ALL social media platforms, and allows you to track your key influencers and hecklers.

  • Dialogix is another great social media monitoring tool – it tracks sentiment about particular brands or entire industries, across ALL social media platforms, and allows you to track your key influencers and hecklers.

  • Dialogix is another great social media monitoring tool – it tracks sentiment about particular brands or entire industries, across ALL social media platforms, and allows you to track your key influencers and hecklers.

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  • KatFrench

    Mike,

    Thanks for the comment. As I mentioned to Martin above, we'll probably be doing a fairly comprehensive monitoring tool comparison soon, so we'll be sure and take a look at what you have to offer.

  • KatFrench

    Mike,

    Thanks for the comment. As I mentioned to Martin above, we'll probably be doing a fairly comprehensive monitoring tool comparison soon, so we'll be sure and take a look at what you have to offer.

  • KatFrench

    Mike,

    Thanks for the comment. As I mentioned to Martin above, we'll probably be doing a fairly comprehensive monitoring tool comparison soon, so we'll be sure and take a look at what you have to offer.

  • KatFrench

    Mike,

    Thanks for the comment. As I mentioned to Martin above, we'll probably be doing a fairly comprehensive monitoring tool comparison soon, so we'll be sure and take a look at what you have to offer.

  • KatFrench

    Mike,

    Thanks for the comment. As I mentioned to Martin above, we'll probably be doing a fairly comprehensive monitoring tool comparison soon, so we'll be sure and take a look at what you have to offer.

  • KatFrench

    Mike,

    Thanks for the comment. As I mentioned to Martin above, we'll probably be doing a fairly comprehensive monitoring tool comparison soon, so we'll be sure and take a look at what you have to offer.

  • KatFrench

    Mike,

    Thanks for the comment. As I mentioned to Martin above, we'll probably be doing a fairly comprehensive monitoring tool comparison soon, so we'll be sure and take a look at what you have to offer.

  • KatFrench

    Mike,

    Thanks for the comment. As I mentioned to Martin above, we'll probably be doing a fairly comprehensive monitoring tool comparison soon, so we'll be sure and take a look at what you have to offer.

  • KatFrench

    Martin,

    I really appreciate your weighing in. For the purposes of this series, I separated out SM2 and Techrigy to highlight in this post because they offer ongoing free versions of their tools (not just a 30 day trial period). It was definitely no disrespect meant to either tool.

    It was more based on the “if you're stepping up from Google Alerts and don't have a budget yet” factor than a comparison of the features and functionality between SM2 & Filtrbox and Radian6, Cymfony, et. al.

    We probably will do a more detailed comparative post including all the professional monitoring tools out there (an update of a post Jason did around this time last year.) Most of the tools have had several rounds of upgrades in the last year, so that's a post that we probably need to cover soon. But this post wasn't meant to be that.

    This post is more about ways that folks who are still just toe-dipping and testing the waters in social media monitoring can get more sophisticated in their approach even before they have a budget. In some cases, so they can justify that budget.

  • KatFrench

    Martin,

    I really appreciate your weighing in. For the purposes of this series, I separated out SM2 and Techrigy to highlight in this post because they offer ongoing free versions of their tools (not just a 30 day trial period). It was definitely no disrespect meant to either tool.

    It was more based on the “if you're stepping up from Google Alerts and don't have a budget yet” factor than a comparison of the features and functionality between SM2 & Filtrbox and Radian6, Cymfony, et. al.

    We probably will do a more detailed comparative post including all the professional monitoring tools out there (an update of a post Jason did around this time last year.) Most of the tools have had several rounds of upgrades in the last year, so that's a post that we probably need to cover soon. But this post wasn't meant to be that.

    This post is more about ways that folks who are still just toe-dipping and testing the waters in social media monitoring can get more sophisticated in their approach even before they have a budget. In some cases, so they can justify that budget.

  • KatFrench

    Martin,

    I really appreciate your weighing in. For the purposes of this series, I separated out SM2 and Techrigy to highlight in this post because they offer ongoing free versions of their tools (not just a 30 day trial period). It was definitely no disrespect meant to either tool.

    It was more based on the “if you're stepping up from Google Alerts and don't have a budget yet” factor than a comparison of the features and functionality between SM2 & Filtrbox and Radian6, Cymfony, et. al.

    We probably will do a more detailed comparative post including all the professional monitoring tools out there (an update of a post Jason did around this time last year.) Most of the tools have had several rounds of upgrades in the last year, so that's a post that we probably need to cover soon. But this post wasn't meant to be that.

    This post is more about ways that folks who are still just toe-dipping and testing the waters in social media monitoring can get more sophisticated in their approach even before they have a budget. In some cases, so they can justify that budget.

  • KatFrench

    Martin,

    I really appreciate your weighing in. For the purposes of this series, I separated out SM2 and Techrigy to highlight in this post because they offer ongoing free versions of their tools (not just a 30 day trial period). It was definitely no disrespect meant to either tool.

    It was more based on the “if you're stepping up from Google Alerts and don't have a budget yet” factor than a comparison of the features and functionality between SM2 & Filtrbox and Radian6, Cymfony, et. al.

    We probably will do a more detailed comparative post including all the professional monitoring tools out there (an update of a post Jason did around this time last year.) Most of the tools have had several rounds of upgrades in the last year, so that's a post that we probably need to cover soon. But this post wasn't meant to be that.

    This post is more about ways that folks who are still just toe-dipping and testing the waters in social media monitoring can get more sophisticated in their approach even before they have a budget. In some cases, so they can justify that budget.

  • KatFrench

    Martin,

    I really appreciate your weighing in. For the purposes of this series, I separated out SM2 and Techrigy to highlight in this post because they offer ongoing free versions of their tools (not just a 30 day trial period). It was definitely no disrespect meant to either tool.

    It was more based on the “if you're stepping up from Google Alerts and don't have a budget yet” factor than a comparison of the features and functionality between SM2 & Filtrbox and Radian6, Cymfony, et. al.

    We probably will do a more detailed comparative post including all the professional monitoring tools out there (an update of a post Jason did around this time last year.) Most of the tools have had several rounds of upgrades in the last year, so that's a post that we probably need to cover soon. But this post wasn't meant to be that.

    This post is more about ways that folks who are still just toe-dipping and testing the waters in social media monitoring can get more sophisticated in their approach even before they have a budget. In some cases, so they can justify that budget.

  • KatFrench

    Martin,

    I really appreciate your weighing in. For the purposes of this series, I separated out SM2 and Techrigy to highlight in this post because they offer ongoing free versions of their tools (not just a 30 day trial period). It was definitely no disrespect meant to either tool.

    It was more based on the “if you're stepping up from Google Alerts and don't have a budget yet” factor than a comparison of the features and functionality between SM2 & Filtrbox and Radian6, Cymfony, et. al.

    We probably will do a more detailed comparative post including all the professional monitoring tools out there (an update of a post Jason did around this time last year.) Most of the tools have had several rounds of upgrades in the last year, so that's a post that we probably need to cover soon. But this post wasn't meant to be that.

    This post is more about ways that folks who are still just toe-dipping and testing the waters in social media monitoring can get more sophisticated in their approach even before they have a budget. In some cases, so they can justify that budget.

  • KatFrench

    Martin,

    I really appreciate your weighing in. For the purposes of this series, I separated out SM2 and Techrigy to highlight in this post because they offer ongoing free versions of their tools (not just a 30 day trial period). It was definitely no disrespect meant to either tool.

    It was more based on the “if you're stepping up from Google Alerts and don't have a budget yet” factor than a comparison of the features and functionality between SM2 & Filtrbox and Radian6, Cymfony, et. al.

    We probably will do a more detailed comparative post including all the professional monitoring tools out there (an update of a post Jason did around this time last year.) Most of the tools have had several rounds of upgrades in the last year, so that's a post that we probably need to cover soon. But this post wasn't meant to be that.

    This post is more about ways that folks who are still just toe-dipping and testing the waters in social media monitoring can get more sophisticated in their approach even before they have a budget. In some cases, so they can justify that budget.

  • KatFrench

    Martin,

    I really appreciate your weighing in. For the purposes of this series, I separated out SM2 and Techrigy to highlight in this post because they offer ongoing free versions of their tools (not just a 30 day trial period). It was definitely no disrespect meant to either tool.

    It was more based on the “if you're stepping up from Google Alerts and don't have a budget yet” factor than a comparison of the features and functionality between SM2 & Filtrbox and Radian6, Cymfony, et. al.

    We probably will do a more detailed comparative post including all the professional monitoring tools out there (an update of a post Jason did around this time last year.) Most of the tools have had several rounds of upgrades in the last year, so that's a post that we probably need to cover soon. But this post wasn't meant to be that.

    This post is more about ways that folks who are still just toe-dipping and testing the waters in social media monitoring can get more sophisticated in their approach even before they have a budget. In some cases, so they can justify that budget.

  • Hi Kat,

    Great overview of these excellent providers. We would also welcome being included in your review, especially given our recent ranking by Forrester as the top independent vendor in the industry.

  • Hi Kat,

    Great overview of these excellent providers. We would also welcome being included in your review, especially given our recent ranking by Forrester as the top independent vendor in the industry.

  • Hi Kat,

    Great overview of these excellent providers. We would also welcome being included in your review, especially given our recent ranking by Forrester as the top independent vendor in the industry.

  • Hi Kat,

    Great overview of these excellent providers. We would also welcome being included in your review, especially given our recent ranking by Forrester as the top independent vendor in the industry.

  • Hi Kat,

    Great overview of these excellent providers. We would also welcome being included in your review, especially given our recent ranking by Forrester as the top independent vendor in the industry.

  • Hi Kat,

    Great overview of these excellent providers. We would also welcome being included in your review, especially given our recent ranking by Forrester as the top independent vendor in the industry.

  • Hi Kat,

    Great overview of these excellent providers. We would also welcome being included in your review, especially given our recent ranking by Forrester as the top independent vendor in the industry.

  • Hi Kat,

    Great overview of these excellent providers. We would also welcome being included in your review, especially given our recent ranking by Forrester as the top independent vendor in the industry.

  • Hi Kat,

    Great overview of these excellent providers. We would also welcome being included in your review, especially given our recent ranking by Forrester as the top independent vendor in the industry.

    • KatFrench

      Mike,

      Thanks for the comment. As I mentioned to Martin above, we'll probably be doing a fairly comprehensive monitoring tool comparison soon, so we'll be sure and take a look at what you have to offer.

  • Kat, there's no way you can put Radian6 at a different level than SM2. In my previous life as a Techrigy person I did a lot of A/B testing of both systems and radian6, while cute to look at with its widget interface, was not particularly useful in real world applications. The reporting tools and analytics are minimal and the amount of meta-data collected limits your ability to learn more about who is talking and why, where, what, etc.
    Given that I now have an unbiased ability to choose between the two, I'd choose SM2.
    And pricewise they're at the same level unlike Buzzmetrics and Cymfony.
    That's my 2 cents!

  • Kat, there's no way you can put Radian6 at a different level than SM2. In my previous life as a Techrigy person I did a lot of A/B testing of both systems and radian6, while cute to look at with its widget interface, was not particularly useful in real world applications. The reporting tools and analytics are minimal and the amount of meta-data collected limits your ability to learn more about who is talking and why, where, what, etc.
    Given that I now have an unbiased ability to choose between the two, I'd choose SM2.
    And pricewise they're at the same level unlike Buzzmetrics and Cymfony.
    That's my 2 cents!

  • Kat, there's no way you can put Radian6 at a different level than SM2. In my previous life as a Techrigy person I did a lot of A/B testing of both systems and radian6, while cute to look at with its widget interface, was not particularly useful in real world applications. The reporting tools and analytics are minimal and the amount of meta-data collected limits your ability to learn more about who is talking and why, where, what, etc.
    Given that I now have an unbiased ability to choose between the two, I'd choose SM2.
    And pricewise they're at the same level unlike Buzzmetrics and Cymfony.
    That's my 2 cents!

  • Kat, there's no way you can put Radian6 at a different level than SM2. In my previous life as a Techrigy person I did a lot of A/B testing of both systems and radian6, while cute to look at with its widget interface, was not particularly useful in real world applications. The reporting tools and analytics are minimal and the amount of meta-data collected limits your ability to learn more about who is talking and why, where, what, etc.
    Given that I now have an unbiased ability to choose between the two, I'd choose SM2.
    And pricewise they're at the same level unlike Buzzmetrics and Cymfony.
    That's my 2 cents!

  • Kat, there's no way you can put Radian6 at a different level than SM2. In my previous life as a Techrigy person I did a lot of A/B testing of both systems and radian6, while cute to look at with its widget interface, was not particularly useful in real world applications. The reporting tools and analytics are minimal and the amount of meta-data collected limits your ability to learn more about who is talking and why, where, what, etc.
    Given that I now have an unbiased ability to choose between the two, I'd choose SM2.
    And pricewise they're at the same level unlike Buzzmetrics and Cymfony.
    That's my 2 cents!

  • Kat, there's no way you can put Radian6 at a different level than SM2. In my previous life as a Techrigy person I did a lot of A/B testing of both systems and radian6, while cute to look at with its widget interface, was not particularly useful in real world applications. The reporting tools and analytics are minimal and the amount of meta-data collected limits your ability to learn more about who is talking and why, where, what, etc.
    Given that I now have an unbiased ability to choose between the two, I'd choose SM2.
    And pricewise they're at the same level unlike Buzzmetrics and Cymfony.
    That's my 2 cents!

  • Kat, there's no way you can put Radian6 at a different level than SM2. In my previous life as a Techrigy person I did a lot of A/B testing of both systems and radian6, while cute to look at with its widget interface, was not particularly useful in real world applications. The reporting tools and analytics are minimal and the amount of meta-data collected limits your ability to learn more about who is talking and why, where, what, etc.
    Given that I now have an unbiased ability to choose between the two, I'd choose SM2.
    And pricewise they're at the same level unlike Buzzmetrics and Cymfony.
    That's my 2 cents!

  • Kat, there's no way you can put Radian6 at a different level than SM2. In my previous life as a Techrigy person I did a lot of A/B testing of both systems and radian6, while cute to look at with its widget interface, was not particularly useful in real world applications. The reporting tools and analytics are minimal and the amount of meta-data collected limits your ability to learn more about who is talking and why, where, what, etc.
    Given that I now have an unbiased ability to choose between the two, I'd choose SM2.
    And pricewise they're at the same level unlike Buzzmetrics and Cymfony.
    That's my 2 cents!

  • Kat, there's no way you can put Radian6 at a different level than SM2. In my previous life as a Techrigy person I did a lot of A/B testing of both systems and radian6, while cute to look at with its widget interface, was not particularly useful in real world applications. The reporting tools and analytics are minimal and the amount of meta-data collected limits your ability to learn more about who is talking and why, where, what, etc.
    Given that I now have an unbiased ability to choose between the two, I'd choose SM2.
    And pricewise they're at the same level unlike Buzzmetrics and Cymfony.
    That's my 2 cents!

    • KatFrench

      Martin,

      I really appreciate your weighing in. For the purposes of this series, I separated out SM2 and Techrigy to highlight in this post because they offer ongoing free versions of their tools (not just a 30 day trial period). It was definitely no disrespect meant to either tool.

      It was more based on the “if you're stepping up from Google Alerts and don't have a budget yet” factor than a comparison of the features and functionality between SM2 & Filtrbox and Radian6, Cymfony, et. al.

      We probably will do a more detailed comparative post including all the professional monitoring tools out there (an update of a post Jason did around this time last year.) Most of the tools have had several rounds of upgrades in the last year, so that's a post that we probably need to cover soon. But this post wasn't meant to be that.

      This post is more about ways that folks who are still just toe-dipping and testing the waters in social media monitoring can get more sophisticated in their approach even before they have a budget. In some cases, so they can justify that budget.

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  • KatFrench

    I agree that sentiment is incredibly valuable as a metric, and you really have to get into these tools and play with them a bit to figure out how accurate their measurement of it is.

    But we're gently stepping folks towards discovering all the rich insights and data available from monitoring social media.

    Thanks for the comment!

  • KatFrench

    I agree that sentiment is incredibly valuable as a metric, and you really have to get into these tools and play with them a bit to figure out how accurate their measurement of it is.

    But we're gently stepping folks towards discovering all the rich insights and data available from monitoring social media.

    Thanks for the comment!

  • KatFrench

    I agree that sentiment is incredibly valuable as a metric, and you really have to get into these tools and play with them a bit to figure out how accurate their measurement of it is.

    But we're gently stepping folks towards discovering all the rich insights and data available from monitoring social media.

    Thanks for the comment!

  • KatFrench

    I agree that sentiment is incredibly valuable as a metric, and you really have to get into these tools and play with them a bit to figure out how accurate their measurement of it is.

    But we're gently stepping folks towards discovering all the rich insights and data available from monitoring social media.

    Thanks for the comment!

  • KatFrench

    I agree that sentiment is incredibly valuable as a metric, and you really have to get into these tools and play with them a bit to figure out how accurate their measurement of it is.

    But we're gently stepping folks towards discovering all the rich insights and data available from monitoring social media.

    Thanks for the comment!

  • KatFrench

    I agree that sentiment is incredibly valuable as a metric, and you really have to get into these tools and play with them a bit to figure out how accurate their measurement of it is.

    But we're gently stepping folks towards discovering all the rich insights and data available from monitoring social media.

    Thanks for the comment!

  • KatFrench

    I agree that sentiment is incredibly valuable as a metric, and you really have to get into these tools and play with them a bit to figure out how accurate their measurement of it is.

    But we're gently stepping folks towards discovering all the rich insights and data available from monitoring social media.

    Thanks for the comment!

  • KatFrench

    I agree that sentiment is incredibly valuable as a metric, and you really have to get into these tools and play with them a bit to figure out how accurate their measurement of it is.

    But we're gently stepping folks towards discovering all the rich insights and data available from monitoring social media.

    Thanks for the comment!

  • Great list.

    With all social media monitoring tools the important areas is the sentiment that lies across them.

    Auto SMM tools can find the items but the essence is in the analysis of the find.

    Cheers,

  • Great list.

    With all social media monitoring tools the important areas is the sentiment that lies across them.

    Auto SMM tools can find the items but the essence is in the analysis of the find.

    Cheers,

  • Great list.

    With all social media monitoring tools the important areas is the sentiment that lies across them.

    Auto SMM tools can find the items but the essence is in the analysis of the find.

    Cheers,

  • Great list.

    With all social media monitoring tools the important areas is the sentiment that lies across them.

    Auto SMM tools can find the items but the essence is in the analysis of the find.

    Cheers,

  • Great list.

    With all social media monitoring tools the important areas is the sentiment that lies across them.

    Auto SMM tools can find the items but the essence is in the analysis of the find.

    Cheers,

  • Great list.

    With all social media monitoring tools the important areas is the sentiment that lies across them.

    Auto SMM tools can find the items but the essence is in the analysis of the find.

    Cheers,

  • Great list.

    With all social media monitoring tools the important areas is the sentiment that lies across them.

    Auto SMM tools can find the items but the essence is in the analysis of the find.

    Cheers,

  • Great list.

    With all social media monitoring tools the important areas is the sentiment that lies across them.

    Auto SMM tools can find the items but the essence is in the analysis of the find.

    Cheers,

  • Great list.

    With all social media monitoring tools the important areas is the sentiment that lies across them.

    Auto SMM tools can find the items but the essence is in the analysis of the find.

    Cheers,

    • KatFrench

      I agree that sentiment is incredibly valuable as a metric, and you really have to get into these tools and play with them a bit to figure out how accurate their measurement of it is.

      But we're gently stepping folks towards discovering all the rich insights and data available from monitoring social media.

      Thanks for the comment!

  • KatFrench

    Stacey,

    Glad to hear you're getting good results!

  • KatFrench

    Stacey,

    Glad to hear you're getting good results!

  • KatFrench

    Stacey,

    Glad to hear you're getting good results!

  • KatFrench

    Stacey,

    Glad to hear you're getting good results!

  • KatFrench

    Stacey,

    Glad to hear you're getting good results!

  • KatFrench

    Stacey,

    Glad to hear you're getting good results!

  • KatFrench

    Stacey,

    Glad to hear you're getting good results!

  • KatFrench

    Stacey,

    Glad to hear you're getting good results!

  • KatFrench

    Patrick,

    You're right–I had forgotten to mention that you can “throttle” what you receive in your briefing using the FiltrRank. My intent wasn't, as I said, to provide a detailed review of either service, but rather to kind of “hit the highlights” and point folks in the direction of signing up and learning by doing. :)

    Thanks so much for the comment.

  • KatFrench

    Patrick,

    You're right–I had forgotten to mention that you can “throttle” what you receive in your briefing using the FiltrRank. My intent wasn't, as I said, to provide a detailed review of either service, but rather to kind of “hit the highlights” and point folks in the direction of signing up and learning by doing. :)

    Thanks so much for the comment.

  • KatFrench

    Patrick,

    You're right–I had forgotten to mention that you can “throttle” what you receive in your briefing using the FiltrRank. My intent wasn't, as I said, to provide a detailed review of either service, but rather to kind of “hit the highlights” and point folks in the direction of signing up and learning by doing. :)

    Thanks so much for the comment.

  • KatFrench

    Patrick,

    You're right–I had forgotten to mention that you can “throttle” what you receive in your briefing using the FiltrRank. My intent wasn't, as I said, to provide a detailed review of either service, but rather to kind of “hit the highlights” and point folks in the direction of signing up and learning by doing. :)

    Thanks so much for the comment.

  • KatFrench

    Patrick,

    You're right–I had forgotten to mention that you can “throttle” what you receive in your briefing using the FiltrRank. My intent wasn't, as I said, to provide a detailed review of either service, but rather to kind of “hit the highlights” and point folks in the direction of signing up and learning by doing. :)

    Thanks so much for the comment.

  • KatFrench

    Patrick,

    You're right–I had forgotten to mention that you can “throttle” what you receive in your briefing using the FiltrRank. My intent wasn't, as I said, to provide a detailed review of either service, but rather to kind of “hit the highlights” and point folks in the direction of signing up and learning by doing. :)

    Thanks so much for the comment.

  • KatFrench

    Patrick,

    You're right–I had forgotten to mention that you can “throttle” what you receive in your briefing using the FiltrRank. My intent wasn't, as I said, to provide a detailed review of either service, but rather to kind of “hit the highlights” and point folks in the direction of signing up and learning by doing. :)

    Thanks so much for the comment.

  • KatFrench

    Patrick,

    You're right–I had forgotten to mention that you can “throttle” what you receive in your briefing using the FiltrRank. My intent wasn't, as I said, to provide a detailed review of either service, but rather to kind of “hit the highlights” and point folks in the direction of signing up and learning by doing. :)

    Thanks so much for the comment.

  • Jason
    Thanks! Great post – and confirming. Have been using the DIY method of google alerts, technorati, digg and the like. Just started using Techrigy last week. Pretty happy with the results so far. Glad I'm going down the right path!

  • Jason
    Thanks! Great post – and confirming. Have been using the DIY method of google alerts, technorati, digg and the like. Just started using Techrigy last week. Pretty happy with the results so far. Glad I'm going down the right path!

  • Jason
    Thanks! Great post – and confirming. Have been using the DIY method of google alerts, technorati, digg and the like. Just started using Techrigy last week. Pretty happy with the results so far. Glad I'm going down the right path!

  • Jason
    Thanks! Great post – and confirming. Have been using the DIY method of google alerts, technorati, digg and the like. Just started using Techrigy last week. Pretty happy with the results so far. Glad I'm going down the right path!

  • Jason
    Thanks! Great post – and confirming. Have been using the DIY method of google alerts, technorati, digg and the like. Just started using Techrigy last week. Pretty happy with the results so far. Glad I'm going down the right path!

  • Jason
    Thanks! Great post – and confirming. Have been using the DIY method of google alerts, technorati, digg and the like. Just started using Techrigy last week. Pretty happy with the results so far. Glad I'm going down the right path!

  • Jason
    Thanks! Great post – and confirming. Have been using the DIY method of google alerts, technorati, digg and the like. Just started using Techrigy last week. Pretty happy with the results so far. Glad I'm going down the right path!

  • Jason
    Thanks! Great post – and confirming. Have been using the DIY method of google alerts, technorati, digg and the like. Just started using Techrigy last week. Pretty happy with the results so far. Glad I'm going down the right path!

  • Jason
    Thanks! Great post – and confirming. Have been using the DIY method of google alerts, technorati, digg and the like. Just started using Techrigy last week. Pretty happy with the results so far. Glad I'm going down the right path!

    • KatFrench

      Stacey,

      Glad to hear you're getting good results!

  • Hi Kat,
    Thanks for the mention. One quick addition to your paragraph on the daily briefing. You can use FiltrRank there too to control your volume of results to get it dialed in to where it is helpful.
    Best,
    Patrick
    patrick@filtrbox.com

  • Hi Kat,
    Thanks for the mention. One quick addition to your paragraph on the daily briefing. You can use FiltrRank there too to control your volume of results to get it dialed in to where it is helpful.
    Best,
    Patrick
    patrick@filtrbox.com

  • Hi Kat,
    Thanks for the mention. One quick addition to your paragraph on the daily briefing. You can use FiltrRank there too to control your volume of results to get it dialed in to where it is helpful.
    Best,
    Patrick
    patrick@filtrbox.com

  • Hi Kat,
    Thanks for the mention. One quick addition to your paragraph on the daily briefing. You can use FiltrRank there too to control your volume of results to get it dialed in to where it is helpful.
    Best,
    Patrick
    patrick@filtrbox.com

  • Hi Kat,
    Thanks for the mention. One quick addition to your paragraph on the daily briefing. You can use FiltrRank there too to control your volume of results to get it dialed in to where it is helpful.
    Best,
    Patrick
    patrick@filtrbox.com

  • Hi Kat,
    Thanks for the mention. One quick addition to your paragraph on the daily briefing. You can use FiltrRank there too to control your volume of results to get it dialed in to where it is helpful.
    Best,
    Patrick
    patrick@filtrbox.com

  • Hi Kat,
    Thanks for the mention. One quick addition to your paragraph on the daily briefing. You can use FiltrRank there too to control your volume of results to get it dialed in to where it is helpful.
    Best,
    Patrick
    patrick@filtrbox.com

  • Hi Kat,
    Thanks for the mention. One quick addition to your paragraph on the daily briefing. You can use FiltrRank there too to control your volume of results to get it dialed in to where it is helpful.
    Best,
    Patrick
    patrick@filtrbox.com

  • Hi Kat,
    Thanks for the mention. One quick addition to your paragraph on the daily briefing. You can use FiltrRank there too to control your volume of results to get it dialed in to where it is helpful.
    Best,
    Patrick
    patrick@filtrbox.com

    • KatFrench

      Patrick,

      You're right–I had forgotten to mention that you can “throttle” what you receive in your briefing using the FiltrRank. My intent wasn't, as I said, to provide a detailed review of either service, but rather to kind of “hit the highlights” and point folks in the direction of signing up and learning by doing. :)

      Thanks so much for the comment.

  • KatFrench

    Thanks, “Team.” It looks interesting–will have to check it out once you launch.

  • KatFrench

    Thanks, “Team.” It looks interesting–will have to check it out once you launch.

  • KatFrench

    Thanks, “Team.” It looks interesting–will have to check it out once you launch.

  • KatFrench

    Thanks, “Team.” It looks interesting–will have to check it out once you launch.

  • KatFrench

    Thanks, “Team.” It looks interesting–will have to check it out once you launch.

  • KatFrench

    Thanks, “Team.” It looks interesting–will have to check it out once you launch.

  • KatFrench

    Thanks, “Team.” It looks interesting–will have to check it out once you launch.

  • KatFrench

    Thanks, “Team.” It looks interesting–will have to check it out once you launch.

  • KatFrench

    Connie,

    Thanks for dropping by! I appreciate the feedback. I've tried to keep these “Quick 'n Dirty Guides” truly quick reads, but I plan to blow them out in a little greater depth as an eBook after part 3.

    It's great that Techrigy continues to offer the Freemium version. Sometimes it takes time to convince people of the value of this–more time than a 30-day free trial can give.

    Sounds like you've got a great working situation going–congrats!

  • KatFrench

    Connie,

    Thanks for dropping by! I appreciate the feedback. I've tried to keep these “Quick 'n Dirty Guides” truly quick reads, but I plan to blow them out in a little greater depth as an eBook after part 3.

    It's great that Techrigy continues to offer the Freemium version. Sometimes it takes time to convince people of the value of this–more time than a 30-day free trial can give.

    Sounds like you've got a great working situation going–congrats!

  • KatFrench

    Connie,

    Thanks for dropping by! I appreciate the feedback. I've tried to keep these “Quick 'n Dirty Guides” truly quick reads, but I plan to blow them out in a little greater depth as an eBook after part 3.

    It's great that Techrigy continues to offer the Freemium version. Sometimes it takes time to convince people of the value of this–more time than a 30-day free trial can give.

    Sounds like you've got a great working situation going–congrats!

  • KatFrench

    Connie,

    Thanks for dropping by! I appreciate the feedback. I've tried to keep these “Quick 'n Dirty Guides” truly quick reads, but I plan to blow them out in a little greater depth as an eBook after part 3.

    It's great that Techrigy continues to offer the Freemium version. Sometimes it takes time to convince people of the value of this–more time than a 30-day free trial can give.

    Sounds like you've got a great working situation going–congrats!

  • KatFrench

    Connie,

    Thanks for dropping by! I appreciate the feedback. I've tried to keep these “Quick 'n Dirty Guides” truly quick reads, but I plan to blow them out in a little greater depth as an eBook after part 3.

    It's great that Techrigy continues to offer the Freemium version. Sometimes it takes time to convince people of the value of this–more time than a 30-day free trial can give.

    Sounds like you've got a great working situation going–congrats!

  • KatFrench

    Connie,

    Thanks for dropping by! I appreciate the feedback. I've tried to keep these “Quick 'n Dirty Guides” truly quick reads, but I plan to blow them out in a little greater depth as an eBook after part 3.

    It's great that Techrigy continues to offer the Freemium version. Sometimes it takes time to convince people of the value of this–more time than a 30-day free trial can give.

    Sounds like you've got a great working situation going–congrats!

  • KatFrench

    Connie,

    Thanks for dropping by! I appreciate the feedback. I've tried to keep these “Quick 'n Dirty Guides” truly quick reads, but I plan to blow them out in a little greater depth as an eBook after part 3.

    It's great that Techrigy continues to offer the Freemium version. Sometimes it takes time to convince people of the value of this–more time than a 30-day free trial can give.

    Sounds like you've got a great working situation going–congrats!

  • KatFrench

    Connie,

    Thanks for dropping by! I appreciate the feedback. I've tried to keep these “Quick 'n Dirty Guides” truly quick reads, but I plan to blow them out in a little greater depth as an eBook after part 3.

    It's great that Techrigy continues to offer the Freemium version. Sometimes it takes time to convince people of the value of this–more time than a 30-day free trial can give.

    Sounds like you've got a great working situation going–congrats!

  • We're building a new tool called ChatterBox that everyone interested in this space should check out.

    web: http://chatterboxhq.com
    twitter: http://twitter.com/chatterboxapp

    Team CoreBlox

  • We're building a new tool called ChatterBox that everyone interested in this space should check out.

    web: http://chatterboxhq.com
    twitter: http://twitter.com/chatterboxapp

    Team CoreBlox

  • We're building a new tool called ChatterBox that everyone interested in this space should check out.

    web: http://chatterboxhq.com
    twitter: http://twitter.com/chatterboxapp

    Team CoreBlox

  • We're building a new tool called ChatterBox that everyone interested in this space should check out.

    web: http://chatterboxhq.com
    twitter: http://twitter.com/chatterboxapp

    Team CoreBlox

  • We're building a new tool called ChatterBox that everyone interested in this space should check out.

    web: http://chatterboxhq.com
    twitter: http://twitter.com/chatterboxapp

    Team CoreBlox

  • We're building a new tool called ChatterBox that everyone interested in this space should check out.

    web: http://chatterboxhq.com
    twitter: http://twitter.com/chatterboxapp

    Team CoreBlox

  • We're building a new tool called ChatterBox that everyone interested in this space should check out.

    web: http://chatterboxhq.com
    twitter: http://twitter.com/chatterboxapp

    Team CoreBlox

  • We're building a new tool called ChatterBox that everyone interested in this space should check out.

    web: http://chatterboxhq.com
    twitter: http://twitter.com/chatterboxapp

    Team CoreBlox

  • We're building a new tool called ChatterBox that everyone interested in this space should check out.

    web: http://chatterboxhq.com
    twitter: http://twitter.com/chatterboxapp

    Team CoreBlox

    • KatFrench

      Thanks, “Team.” It looks interesting–will have to check it out once you launch.

  • Kat,
    You are definitely providing much needed information. There is quite a learning curve as people in listening & monitoring. Reporting is also a big question. Techrigy SM2 does offer many analytical charts. The Freemium version is limited but gives users a good idea of the potential & value for social media monitoring. We also have the professional version which is fully functional.

    And yes, Aaron Newman, co-founder of Techrigy, definitely walks the walk. It's very enjoyable to work in a 2.0 environment. Our team relies on social media marketing. Aaron's philosophy is aligned with mine to educate & provide resources.

    Thanks Kat for your contributions!
    Connie
    Community Strategist, Techrigy
    @cbensen

  • Kat,
    You are definitely providing much needed information. There is quite a learning curve as people in listening & monitoring. Reporting is also a big question. Techrigy SM2 does offer many analytical charts. The Freemium version is limited but gives users a good idea of the potential & value for social media monitoring. We also have the professional version which is fully functional.

    And yes, Aaron Newman, co-founder of Techrigy, definitely walks the walk. It's very enjoyable to work in a 2.0 environment. Our team relies on social media marketing. Aaron's philosophy is aligned with mine to educate & provide resources.

    Thanks Kat for your contributions!
    Connie
    Community Strategist, Techrigy
    @cbensen

  • Kat,
    You are definitely providing much needed information. There is quite a learning curve as people in listening & monitoring. Reporting is also a big question. Techrigy SM2 does offer many analytical charts. The Freemium version is limited but gives users a good idea of the potential & value for social media monitoring. We also have the professional version which is fully functional.

    And yes, Aaron Newman, co-founder of Techrigy, definitely walks the walk. It's very enjoyable to work in a 2.0 environment. Our team relies on social media marketing. Aaron's philosophy is aligned with mine to educate & provide resources.

    Thanks Kat for your contributions!
    Connie
    Community Strategist, Techrigy
    @cbensen

  • Kat,
    You are definitely providing much needed information. There is quite a learning curve as people in listening & monitoring. Reporting is also a big question. Techrigy SM2 does offer many analytical charts. The Freemium version is limited but gives users a good idea of the potential & value for social media monitoring. We also have the professional version which is fully functional.

    And yes, Aaron Newman, co-founder of Techrigy, definitely walks the walk. It's very enjoyable to work in a 2.0 environment. Our team relies on social media marketing. Aaron's philosophy is aligned with mine to educate & provide resources.

    Thanks Kat for your contributions!
    Connie
    Community Strategist, Techrigy
    @cbensen

  • Kat,
    You are definitely providing much needed information. There is quite a learning curve as people in listening & monitoring. Reporting is also a big question. Techrigy SM2 does offer many analytical charts. The Freemium version is limited but gives users a good idea of the potential & value for social media monitoring. We also have the professional version which is fully functional.

    And yes, Aaron Newman, co-founder of Techrigy, definitely walks the walk. It's very enjoyable to work in a 2.0 environment. Our team relies on social media marketing. Aaron's philosophy is aligned with mine to educate & provide resources.

    Thanks Kat for your contributions!
    Connie
    Community Strategist, Techrigy
    @cbensen

  • Kat,
    You are definitely providing much needed information. There is quite a learning curve as people in listening & monitoring. Reporting is also a big question. Techrigy SM2 does offer many analytical charts. The Freemium version is limited but gives users a good idea of the potential & value for social media monitoring. We also have the professional version which is fully functional.

    And yes, Aaron Newman, co-founder of Techrigy, definitely walks the walk. It's very enjoyable to work in a 2.0 environment. Our team relies on social media marketing. Aaron's philosophy is aligned with mine to educate & provide resources.

    Thanks Kat for your contributions!
    Connie
    Community Strategist, Techrigy
    @cbensen

  • Kat,
    You are definitely providing much needed information. There is quite a learning curve as people in listening & monitoring. Reporting is also a big question. Techrigy SM2 does offer many analytical charts. The Freemium version is limited but gives users a good idea of the potential & value for social media monitoring. We also have the professional version which is fully functional.

    And yes, Aaron Newman, co-founder of Techrigy, definitely walks the walk. It's very enjoyable to work in a 2.0 environment. Our team relies on social media marketing. Aaron's philosophy is aligned with mine to educate & provide resources.

    Thanks Kat for your contributions!
    Connie
    Community Strategist, Techrigy
    @cbensen

  • Kat,
    You are definitely providing much needed information. There is quite a learning curve as people in listening & monitoring. Reporting is also a big question. Techrigy SM2 does offer many analytical charts. The Freemium version is limited but gives users a good idea of the potential & value for social media monitoring. We also have the professional version which is fully functional.

    And yes, Aaron Newman, co-founder of Techrigy, definitely walks the walk. It's very enjoyable to work in a 2.0 environment. Our team relies on social media marketing. Aaron's philosophy is aligned with mine to educate & provide resources.

    Thanks Kat for your contributions!
    Connie
    Community Strategist, Techrigy
    @cbensen

  • Kat,
    You are definitely providing much needed information. There is quite a learning curve as people in listening & monitoring. Reporting is also a big question. Techrigy SM2 does offer many analytical charts. The Freemium version is limited but gives users a good idea of the potential & value for social media monitoring. We also have the professional version which is fully functional.

    And yes, Aaron Newman, co-founder of Techrigy, definitely walks the walk. It's very enjoyable to work in a 2.0 environment. Our team relies on social media marketing. Aaron's philosophy is aligned with mine to educate & provide resources.

    Thanks Kat for your contributions!
    Connie
    Community Strategist, Techrigy
    @cbensen

    • KatFrench

      Connie,

      Thanks for dropping by! I appreciate the feedback. I've tried to keep these “Quick 'n Dirty Guides” truly quick reads, but I plan to blow them out in a little greater depth as an eBook after part 3.

      It's great that Techrigy continues to offer the Freemium version. Sometimes it takes time to convince people of the value of this–more time than a 30-day free trial can give.

      Sounds like you've got a great working situation going–congrats!