Exploring the World of Social Media from the Inside Out

Has Social Data Finally Escaped the Lab?

by Kat French |

To evolve into social business, decision makers will need to trust and act on social data, and social data will need to escape the marketing silo. A new report indicates these three things may be happening to a much greater extent than some people think.

About the Author

Kat French

Kat French is the Client Services and Content Manager at SME Digital. An exceptional writer, Kat combines creativity with an agile, get-it-done attitude across a broad range of experience in content strategy, copywriting, community management and social media marketing. She has worked with national brands like Maker's Mark, Daytona Beach Tourism, CafePress and more.