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Why Facebook Should Judge Content Quality

by Jason Falls |

Facebook’s new content quality analysis will make businesses and brands better at content marketing. Jason Falls disagrees with Brian Carter’s assessment that Facebook shouldn’t be doing this.

About the Author

Jason Falls

Jason Falls is a leading thinker, speaker and strategist in the world of digital marketing and is co-author of two books, No Bullshit Social Media: The All-Business, No-Hype Guide To Social Media Marketing and The Rebel's Guide To Email Marketing. By day, he leads digital strategy for Elasticity, one of the world's most innovative digital marketing and public relations firms. Follow him on Twitter (@JasonFalls).