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What CEO’s Need to Understand About Social Media

by Nichole Kelly |

The surge of social media’s importance seems pretty obvious for marketers. It’s pretty hard to ignore when you see announcements like Facebook’s October announcement that monthly active users hit 1 billion or Twitter’s growing population with 72 million active accounts (who tweet at least 5 times a day) and 96 million accounts that have tweeted at least once in the last 30 days. Or the truly revealing data in The Social Habit that shows that…

About the Author

Nichole Kelly

Nichole Kelly is the CEO of Social Media Explorer|SME Digital. She is also the author of How to Measure Social Media. Her team helps companies figure out where social media fits and then helps execute the recommended strategy across the “right” mix of social media channels. Do you want to rock the awesome with your digital marketing strategy? Contact Nichole