customer satisfaction
by Heather Rast">Heather Rast
February 11, 2011
There’s little question customer satisfaction and loyalty are inextricably intertwined. In our value-conscious, post-recession world, maintaining good relationships with existing customers is a business imperative for companies which hope to hold a measure of protection...read more
by Mark Dykeman">Mark Dykeman
November 30, 2010
How would you handle this communication from a disgruntled customer? (Note: for full effect, replace the world “widget” with your company’s product or service. And, of course, you work for Company X.) Dear (Company X): I...read more
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