Facebook

One of the hottest digital marketing trends over the past 18 months has been the rise of chatbots. These are essentially very clever snippets of code that enable marketers to automate certain everyday processes that...read more

For any brand thinking of developing a social media presence, the first instinct is to get as big as possible. And, if that brand is paying thousands of dollars a month to a digital marketing...read more

The United States now has the highest social media penetration rate in the world, with a staggering 81% of the population having at least one kind of social media profile. Overall, there are now 208.9...read more

Does your company rely on online sales in order to boost profits? In this guide we’ll look at strategies you can use right now to increase the effectiveness of your social media marketing efforts. Customers...read more

Social media platforms are increasingly being used by businesses for the acquisition of new clientele. With so much variety currently on the market, it can prove challenging to select the right social media channels for...read more

We all know Facebook is first and foremost a business. So, it should be no surprise that the social media giant does all it can to get you to pour money into your posts by...read more