Social Media Explorer

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Community Managers Firmly Take Their Seat on the Front-Line

by Nichole Kelly |

As digital marketing evolves we are seeing more formal social media roles emerge within companies. This could mean that as companies are taking social media more seriously they are hiring individuals with sole responsibility for social media functions, rather than simply adding it to the plate of already overwhelmed employees. We’ve seen titles such as Social Media Strategist, Social Media Director, Social Media Manager, Community Director and Community Manager become more common place. However, the…

About the Author

Nichole Kelly

Nichole Kelly is the CEO of Social Media Explorer|SME Digital. She is also the author of How to Measure Social Media. Her team helps companies figure out where social media fits and then helps execute the recommended strategy across the “right” mix of social media channels. Do you want to rock the awesome with your digital marketing strategy? Contact Nichole