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2014 Marketing Measurement Predictions

by Nichole Kelly |

The world of marketing measurement has evolved drastically over the last 5 years. I’ve personally watched as we have moved from theory into practice and it has been inspirational to say the least. I’ve seen some trends with the companies I’ve talked to that I thought it was time to talk about what trends are bubbling to the top. I wanted to take a look at where the industry is headed and make some predictions…

About the Author

Nichole Kelly

Nichole Kelly is the CEO of Social Media Explorer|SME Digital. She is also the author of How to Measure Social Media. Her team helps companies figure out where social media fits and then helps execute the recommended strategy across the “right” mix of social media channels. Do you want to rock the awesome with your digital marketing strategy? Contact Nichole