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InboundWriter Offers Nifty Copywriting For SEO Help

by Jason Falls |

Copywriting for search engine optimization is one of those tricks of the trade that can result in an almost immediate impact on a company’s digital marketing bottom line. I remember when Flickr went down briefly in the fall of 2009. Rob May, CEO of the then-fledgling startup which later became the twice-funded Backupify, fired off a blog post on the company’s site focused on winning the search term “Flickr outage” (or similar). With a…

About the Author

Jason Falls

Jason Falls is a leading thinker, speaker and strategist in the world of digital marketing and is co-author of two books, No Bullshit Social Media: The All-Business, No-Hype Guide To Social Media Marketing and The Rebel's Guide To Email Marketing. By day, he leads digital strategy for Elasticity, one of the world's most innovative digital marketing and public relations firms. Follow him on Twitter (@JasonFalls).