social business
by Mark Smiciklas">Mark Smiciklas
February 16, 2011
It can be difficult for organizations to see the strategic big picture when it comes to social media, especially if they are focusing all their energy on tools and tactics. Questions abound … How does...read more
by Jason Falls">Jason Falls
February 7, 2011
I struggle to read books sometimes. The only ones I fly through are those with some modicum of engaging writing style and about baseball. Some books it takes me months to get through just because...read more
by Mark Smiciklas">Mark Smiciklas
September 16, 2010
In order to tap into the true potential of social media, businesses will have to make a cultural investment – and begin the process of evolving into social organizations. This integration of social communication within/across...read more
by Jason Falls">Jason Falls
April 30, 2010
Sitting beside Janice on a flight is a fascinating experience. She’s naturally social and refuses to let you not be. Mind you, she isn’t annoying or overbearing, but pleasant, friendly and interesting. She asks questions...read more
by Jason Falls">Jason Falls
September 7, 2009
You’re going to hear more and more people in the social media space start using the term “social business” in the coming months. It will likely replace “community building” as the corporate catch phrase of...read more