Social Media Explorer

Home of 2126 hand crafted marketing articles and counting...

Sneak Peek At Klout Shows Transparency

by Jason Falls |

Klout is about to become less of a mystery to everyone. Or at least, how the service determines your influence will. A new release of the influence measurement tool hits this week and I got a sneak peek. Overall, it’s going to be easier for individual users to understand what impacts their scores. Not only does the new Klout have a user dashboard that shows what percentage of your score is impacted by which networks,…

About the Author

Jason Falls

Jason Falls is a leading thinker, speaker and strategist in the world of digital marketing and is co-author of two books, No Bullshit Social Media: The All-Business, No-Hype Guide To Social Media Marketing and The Rebel's Guide To Email Marketing. By day, he leads digital strategy for Elasticity, one of the world's most innovative digital marketing and public relations firms. Follow him on Twitter (@JasonFalls).

Are We Worn Out

by Eric Brown |

Social media marketing has evolved to be more than just an add-on task. But that's causing many businesses to realize they have to cut something to be...

Outside the Fishbowl

by Ike Pigott |

Businesses are all about their business. Otherwise they would be hobbies or activities. When you get to the realm of Tweeters and TheFacebook and all ...

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