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Using Tumblr to Inspire Fan Activation

by Kat French |

Last week, we discussed the maturing social media landscape, highlighted in a recent report from Spredfast. This week, we’re taking a deeper dive into their findings on Tumblr, a microblogging platform which is home to over 231 million blogs and 108 billion posts. Tumblr skews young and passionate, and is well known for active fan communities surrounding books, television series and movies. While Gen-X fandoms congregated on forums and discussion boards, millennials geek out over…

About the Author

Kat French

Kat French is the Client Services and Content Manager at SME Digital. An exceptional writer, Kat combines creativity with an agile, get-it-done attitude across a broad range of experience in content strategy, copywriting, community management and social media marketing. She has worked with national brands like Maker's Mark, Daytona Beach Tourism, CafePress and more.